Broadcast
Overview

Broadcast


Broadcast lets you send large-scale, personalized messages to your audience across multiple communication channels. Use it to schedule, launch, and monitor one-way campaigns with support for templates, file uploads, delivery tracking and fallback logic.

Broadcast is available through the Infobip web interface (opens in a new tab) and supports message delivery to predefined recipients, uploaded lists, or audience segments.



How Broadcast works with Infobip

Broadcast allows you to:

  • Create one-way campaigns using a step-by-step interface.
  • Upload and send messages to recipients from a file or list.
  • Use templates to speed up message creation.
  • Personalize messages with placeholders and attributes from the People module.
  • Schedule messages and define delivery windows.
  • Add failover to SMS for supported channel (KakaoTalk, MMS, RCS, Viber, WhatsApp, Zalo).
  • Monitor delivery and performance through built-in analytics.


Use Broadcast with other Infobip solutions

Solution

How it works with Infobip

Email validation

Validate large email lists in bulk and receive detailed risk-based reports on deliverability.

Email

Design and send one-time emails with failover, tracking, and advanced scheduling options.

MMS

Send multimedia messages using Broadcast with real-time previews and scheduling controls.

Mobile Push

Send push notifications to users' mobile devices through Broadcast.

Number Lookup

Identify the status of phone numbers (validity, porting, errors) using this solution.

RCS

Use RCS to send predefined one-time messages, with optional SMS failover.

SMS

Send text messages at scale, personalize content, and configure advanced delivery settings.

Viber

Send rich Viber messages with media and button support, including failover setup.

Voice

Deliver automated voice calls using text-to-speech or prerecorded audio, with personalization.

WhatsApp

Use approved WhatsApp message templates to send personalized one-time messages using Broadcast.

Zalo

Send Zalo messages using registered templates and predefined content through Broadcast.



Features

Audience targeting

Upload recipient lists or use existing People segments. Combine with personalization fields to tailor content for each user.

Templates and message reuse

Save message content as templates to simplify setup for recurring campaigns.

Scheduling and delivery controls

Choose when messages are sent, define time zones, and set delivery windows to avoid off-hours.

Reliability with SMS failover

Enable fallback to SMS for supported channels to increase delivery success rate.



Want to try Broadcast?

Broadcast is available in the Infobip web interface.

To get started:

  1. Log in to Infobip web interface (opens in a new tab).
  2. Navigate to Broadcast (opens in a new tab).
  3. Select Create new broadcast and follow the guided steps.






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