You can send messages through multiple communication channels, each tailored to specific use cases and offering unique benefits for customer engagement.

This page helps you take your **first steps** in communicating with customers using Infobip. Whether you are sending a quick text or launching a multichannel campaign, this guide introduces the basic setup you will need to start messaging.

## Getting started

To begin sending messages, follow these basic steps:

1. **[Set up your Infobip account](https://www.infobip.com/docs/essentials/getting-started/create-an-account)** and log in.
2. **Choose the messaging channels** that best suit your use case.
3. **Purchase a sender number** (if required by the selected channel).
4. **Configure basic settings** like templates, senders, and authentication.

Some channels, like **SMS**, **Voice**, and **WhatsApp**, require a **verified or purchased number** to send messages. To learn how to obtain and configure your sender number, visit the [Numbers](https://www.infobip.com/docs/numbers/getting-started) page.

## Available messaging channels

Your Infobip account supports a wide range of channels. Below are the most commonly used ones, with links to dedicated guides for each.

### SMS [#sms-available-messaging-channels]

Send concise, text-based messages for fast and reliable customer communication.

For a detailed guide on taking your first steps with **[SMS](https://www.infobip.com/docs/sms)**, visit [this page](https://www.infobip.com/docs/sms/get-started/send-test-message).

### Email [#email-available-messaging-channels]

Send personalized, responsive, and professional messages for transactional or marketing purposes.

For a detailed guide on taking your first steps with **[Email](https://www.infobip.com/docs/email)**, visit [this page](https://www.infobip.com/docs/email/get-started-with-email/send-your-first-email-message).

### Viber [#viber-available-messaging-channels]

Engage users with real-time messaging, voice, and video, via [Viber Business Messages](https://www.infobip.com/docs/viber/business-messages) or [Bots](https://www.infobip.com/docs/viber/bots).

For a detailed guide on taking your first steps with **[Viber](https://www.infobip.com/docs/viber)**, visit [this page](https://www.infobip.com/docs/viber/business-messages/get-started#send-your-first-viber-message).

### WhatsApp [#whatsapp-available-messaging-channels]

Enable two-way communication and automation with one of the world’s most popular messaging apps. To use WhatsApp, you must have a **registered WhatsApp sender**.

For a detailed guide on taking your first steps with **[WhatsApp](https://www.infobip.com/docs/whatsapp)**, visit [this page](https://www.infobip.com/docs/whatsapp/get-started).

### Voice [#voice-available-messaging-channels]

Make audio calls to landlines and mobile phones, with flexible options to suit your business needs.

For a detailed guide on taking your first steps with **[Voice](https://www.infobip.com/docs/voice-and-video)**, visit [this page](https://www.infobip.com/docs/voice-and-video/getting-started#send-your-first-voice-message-start-your-free-trial).

## What if my channel is not listed?

If a specific channel is not available in your initial setup, you can add **additional channels** as needed by following the steps outlined [here](https://www.infobip.com/docs/essentials/getting-started/free-trial#add-channels).